Amidst rapid digitalization and transformation, businesses are continuously evolving their business models to meet the demands of the audience while staying ahead of the competition. A subscription-based business model, also known as the recurring revenue model, has proven beneficial for both businesses and customers. Almost every company is now offering some sort of … [Read more...]
According to a study by MARKETSANDMARKETS, the market size of the managed services market is expected to grow at a Compound Annual Growth Rate (CAGR) of 7.9% by 2026 and reach USD 354.8 billion from USD 242.9 billion in 2021. The managed services industry today is more competitive than ever before. Companies are realizing the benefits of outsourcing their IT needs and … [Read more...]
Monitoring customer metrics and understanding their impact on cash flow is essential while making important business decisions such as operational, financial, technological, and related to product development. Furthermore, uncovering the number of customers cancelling their subscriptions is an important way to track which products or services are most successful and will … [Read more...]
Winning a customer in the subscription business is only the beginning as customer loyalty is key to success. Keeping customers satisfied with products and services is important for businesses to establish a stream of recurring revenue. Customer churn, however, can have a negative effect on this monthly recurring revenue. To minimize the impact of customer churn, it's essential … [Read more...]
Are you a subscription-business owner? If so, then you’re likely familiar with one of the major subscription business challenges – the inability to scale. Subscription businesses are here to stay. As per a recent study by Gartner(1), all new software entrants and 80% of historical vendors are offering subscription-based business models. Setting up a subscription business – is … [Read more...]
