A business with customers is a business with people, and when you deal with people in your business, you need to focus more on the experience they have with your product rather than the price that they pay for it. As per a Gartner survey, more than 80% of the companies say that they fully compete on the basis of customer experience (CX). In increasingly crowded markets … [Read more...]
How CSPs can exploit multi-cloud to grow revenues?
Revenue growth is a hot topic in the managed cloud service providers' space. Revenue generation has now become more important than ever, owing to the economic crisis brought forth by the COVID-19 pandemic. If a business needs to survive amidst this global and economic crisis, it needs to identify fresh sources of recurring revenue and build its service offerings around … [Read more...]
Microsoft FY21 Focus – A partner’s viewpoint
With the onset of COVID-19, businesses have undergone a transformational change in the way they transact. Working from home has become the norm, business continuity planning is no longer optional and conserving the cash has become imperative. Organizations which have embraced digital technology, have a better chance at surviving the pandemic, compared to the rest. This is … [Read more...]
How you can maximize benefits from software selling opportunities with Microsoft Electronic Software Distribution (ESD)
Due to the rapid technological advancements, and thanks to the pandemic, organizations are now rethinking their approach to business strategy in the ‘New Normal’. They are quickly moving towards digital products and services to stay relevant in the increasingly online world. Today, driving innovation is critical for customer satisfaction, but at the same time, you need to help … [Read more...]
Top 5 challenges & trends in telecommunication industry in 2020
The telecommunication industry is going through a transformational phase of development – to acclimatize itself per the new technological and cloud trends. An article I had written for Microsoft blog discusses this in good detail - Digital transformation helps telcos move from perish to flourish. At the very outset, the focus was on the Communication Technology (CT) which … [Read more...]
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