"Evolution is a change from an indefinite, incoherent, homogeneity to a definite, coherent, heterogeneity, through continuous differentiations and integrations." - Herbert Spencer, an English philosopher. RackNap, the cloud services brokerage platform, has also been evolving, integrating and growing to be a feature - rich, all-encompassing and adaptable platform to cater to … [Read more...]
Top 5 challenges and trends in the telecommunication industry in 2019
The telecommunication industry is going through a transformational phase of development – to acclimatize itself per the new technological and cloud trends. An article I had written for Microsoft blog discusses this in good detail - Digital transformation helps telcos move from perish to flourish. At the very outset, the focus was on the Communication Technology (CT) which … [Read more...]
Generate leads that convert to customers with free Microsoft Office 365 trial on your marketplace
How do you attract customers to your business? What and how is a customer attracted? You would definitely love to know the mantra of how to get more customers who just can't wait to order your service. I know you must be wondering if you have reached another sales and marketing blog. But believe me, it's easy! And the best part is you'll be actually addressing your … [Read more...]
Best way to sell cloud services to your new and existing customers in 2019
Today, the cloud service providers are witnessing an increasingly competitive landscape - both on the technology and the business front, as big cloud infrastructure providers like Microsoft, AWS, IBM and more are continuously innovating their offerings. These innovations, on one hand, give organizations the freedom to use a mixed set of capabilities from different vendors, but … [Read more...]
3 ways in which RackNap helps CSPs and MSPs increase profitability and go to market faster
In the cloud-first and mobile-first era, selling a particular product or a service and then progressing onto selling the next advanced one is not enough, you need to maintain a recurring source of revenue to survive. Cutting-edge competition, dynamically evolving market and customer needs, and digitally transforming industry verticals, require you to be a step ahead and think … [Read more...]